Continuing its commitment to offer
up-to-the-minute imaging technologies to a wide variety of users, Apple Computer,
Inc. (Nasdaq-NNM: AAPL) announced the Apple StyleWriter 1200, a significant
enhancement to its popular StyleWriter II inkjet printer for Macintosh computer
systems. The StyleWriter 1200 offers the same award-winning design as the
classic StyleWriter II, but offers several new features that enhance print
quality, performance, and convenience for home, education and small business
users at the affordable price of just $269 (U.S. Apple price).
"The original StyleWriter II was an
extremely successful product for Apple and the design was recently honored with
a permanent display in New York's Museum of Modern Art. Now, as printing
technology matures, there's no reason customers can't enjoy a broad range of
previously high-end features in a small desktop printer at an unusually
affordable price," said Terry Bailey, senior director, Apple printer
products. "As a technology innovator, Apple's commitment is to continually
smash price barriers to make state-of-the-art advances available to a wider
audience. The StyleWriter 1200 does that and more."
The StyleWriter 1200 is small and compact,
uses little desk space, requires very low maintenance and makes available
high-end features normally found in a much more expensive printer. In addition
to faster printing and higher quality output, the StyleWriter 1200 offers three
key advanced features that will open a new world of ease-of-use and creativity
for users, including "Desktop Printing," "2-,4-Up" printing,
and support for placing "Watermarks" in the background of documents
directly from the printer driver.
"Apple
continues to use its software expertise in hardware development," said
Adina Levin, industry analyst with International Data Corporation. "This integration
provides Apple customers with printers that offer superior ease of use and
print quality."
Key New
Features
Enhanced
Speed and Print Quality
The StyleWriter 1200 prints quality images
and sharp text at three pages per minute in normal print mode. The printer
provides 720 by 360 dots per inch (dpi) resolution for smooth edges on black
and white pages, and 360 by 360 dpi on pages containing grayscale. The printer
offers 64 TrueType fonts, providing a wide variety of type styles and sizes,
and prints easily to a wide range of media, including plain paper, glossy and
premium paper, envelopes, transparencies, and Apple's latest medium, back-print
film. The StyleWriter 1200 connects directly to any 68020-based CPU or higher
Macintosh and through Apple's GrayShare technology, users can share the printer
over a variety of networks.
The printer supports both Apple's standard
QuickDraw and QuickDraw GX imaging architectures and features a Power PC-native
driver. In addition, the unit offers a convenient, built-in power supply and
uses a standard AC power cord. It also turns on and off automatically, saving
energy and wear and tear on the unit, and complying with the Environmental
Protection Agency's Energy Star guidelines.
Desktop Printing: When users select the
printer in the chooser window, a Desktop Printer Icon is automatically created.
Users then simply drag their files to the icon, automatically launching the
application and bringing up the print dialog box.
2-,4-Up Printing: Long a staple technique
of professional print shops, the "2-,4-Up" option lets the user print
one, two or four documents on one page. This method uses less ink and paper,
hereby decreasing costs for the user, and reducing environmental impact. Uses
might include proofing, half sheet flyers, handbills and greeting cards.
Watermark:
With the "Watermark" option, users can place such words as
"confidential" or "draft" diagonally across the page, yet
still allow the main text to be read. Eight commonly used watermarks ship with
the StyleWriter 1200: Confidential, Contract, Do Not Copy, Draft, Final, FYI,
Personal and Proposal. Information that can be stored as a PICT or PICT2 file
can also be used as a watermark, such as a company logo.
In
addition, the user controls the density and a choice of positions of the
watermark on the page.
No comments:
Post a Comment