Apple introduced iPod mini, the smallest portable music player ever to
hold up to 1,000 CD-quality songs. iPod mini is encased in an ultra-portable,
lightweight anodised aluminium body available in five stylish colours - silver,
gold, pink, blue or green - and features a patent pending, touch-sensitive
Click Wheel for easy, one-handed navigation. iPod mini features the same
award-winning user interface as its "big brother" iPods and works
effortlessly with Apple's iTunes digital music jukebox software for seamlessly
managing and listening to digital music collections on both Mac and Windows.
"iPod has revolutionised the way people listen to music," said
Steve Jobs, Apple's CEO. "iPod mini joins the iPod family of best-selling
digital music players, offering customers the same 1,000 songs in your pocket
as the original iPod in an innovative design that's half the size. We think its
going to be pretty popular, especially with younger music lovers."
iPod mini is the perfect combination of ultra-portable design, storage
capacity, ease-of-use and audio performance. iPod mini is smaller than most
cell phones and weighs only 3.6 ounces (102 mg). Building on the success of the
original touch wheel, iPod mini features an innovative, new Click Wheel that
combines the ease and simplicity of a touch wheel with the precision of
mechanical buttons for precise, one-handed navigation. iPod mini users can
transfer a song per second from their Mac or Windows computer and conveniently
charge iPod mini with either the included FireWire or USB 2.0 cable.
iPod mini is the ultimate fashion statement with a choice of five
stylish colours - silver, gold, pink, blue or green - the hallmark white
headphones and a new belt clip. With a backlit, recessed screen and
lightweight, yet durable anodised aluminium, iPod mini is the ultimate portable
digital music player. Users can purchase an optional arm band, in-ear
headphones or a dock to enhance their iPod mini experience.
iPod mini features Apple's patent pending Auto-Sync technology that
automatically downloads an entire digital music library onto iPod mini and
keeps it up-to-date whenever iPod mini is plugged into a Mac or Windows
computer using FireWire or USB 2.0.
Users can personalise their new iPod mini with a custom laser engraving
on the back. iPod mini can be custom engraved with a name or personal message
to commemorate special events such as a graduation, birthday or a winning
team's season, as well as for identification in case they lose their iPod.
Pricing & Availability
iPod mini for Mac and Windows, in a choice of a silver, gold, pink, blue
or green 4GB model with a belt clip, will be available in the US in February
and worldwide in April. The suggested selling price in the UK will be GBP199
(inc VAT). All iPod minis will include earbud headphones, an Apple iPod mini
power adapter, a 1.2m 30-pin to FireWire cable, a 1.2m 30-pin to USB 2.0 cable,
and a CD with iTunes 4.2 for Mac and Windows computers.
Optional accessories will include; the iPod Dock, in-ear headphones, and
arm band. Laser engraving is available for iPod mini and can include two lines
of text with up to 23 characters per line. UK pricing for accessories will be
confirmed shortly.
iPod mini can be charged with either the FireWire or USB 2.0 cable and
gets up to eight hours of battery life. iPod mini requires a Mac with a
FireWire port and Mac OS X version 10.1.5 or later (Mac OS X v10.2 or later
recommended); or a Windows PC with a FireWire or USB 2.0 port, or a
Windows-certified FireWire or USB 2.0 card and Windows 2000, XP Home or
Professional.

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